AI Audio
And how we use it
AI Voiceovers
Whether you’re a fan or not, AI VOs are starting to be used in the industry, appearing on campaigns on major networks and targeted social media ads.
Although they can be a bit stiff, AI VOs are a budget-friendly option best suited for shorter (6-10s) videos. Pairing them with a louder music track and bright imagery also helps to cover current limitations of the technology.
That said, where they really shine is in audio cloning—which is incredibly useful when you’re stuck with limited audio clips, no access to the original speaker, and a need to change the take/dialogue. With the right permissions, East Line can use audio cloning to get the product you want, without the hours of editing that reconstructing from original audio would take. Trust us: when you need it, you’ll be thankful East Line can do it.
Dialogue Repair
We have been using neural network tools for almost a decade to repair audio that was seemingly unrepairable. However, it is a manually intensive task requiring a lot of time and a high budget. Using AI to streamline the process of applying these neural network tools can speed up the process and lower costs. AI repair isn’t foolproof, but when it works, it can save a lot of time and money.
East Line recently used AI to process and mix an App project with over 200 audio files, completing them in a fraction of the time it would have taken to process them individually. With shrinking timelines and variable audio sources being used in projects, East Line's understanding of how to leverage AI in dialogue repair and enhancement is one of the many things that makes our work stand out.
Check out below to see how East Line has used AI to repair distressed audio.
Versioning
Using AI audio, East Line can tailor your youtube pre-roll for every market you want to hit and personalize ads in a rapid, cost-efficient way. In the time it used to take to track the tags, East Line can make the VOs and process out final deliverables all targeted to unique markets.
The benefits of AI versioning are greatest when it comes to re-working existing material for new projects and frames. Instead of lengthy edits and recalls, East Line can regenerate audio and turn it around in minutes rather than days.
AI Music
While AI music has come a long way recently, its performance is limited to basic tracks and costs are high. East Line uses AI music in the ideation phase to generate basic options quickly and as a tool to help non-audio people understand and speak in audio terms—ensuring everyone is on the same page for project sounds.
As AI music’s capabilities evolve, East Line’s uses of it will too. If the development of AI video is any indication, the future of AI music is fully of potential.